About CLER

At CLER, we're redefining clean air. CLER is a deep-tech start-up that is revolutionising global air purification. Our cutting-edge, filter-free purification technology delivers ultra-clean air while requiring no maintenance, consuming less energy, and delivering a much more sustainable solution.

Why this matters:

99% of the world’s population breathes air that fails to meet WHO guidelines, causing more than seven million deaths each year.

Indoor air quality is often 2–5x worse than outdoor air, even though we spend 90% of our lives indoors.

CLER's technology is backed by smart Swedish engineering and rigorous innovation. We believe in creating effortless, reliable air quality solutions that work for everyone, without compromise.

We aim to become the new global standard in air filtration. Our ambition is to redefine how the world cleans its air - by cutting waste, reducing CO₂ emissions and protecting public health.

About the Role
We’re looking for a GTM Manager who’s ready to take ownership of CLER’s global growth, expanding into new markets, building strong channel networks, and scaling our hardware presence worldwide. This isn’t a strategy-only role. You’ll be hands-on with the full go-to-market motion: from identifying opportunities and shaping partnerships to closing deals and building the infrastructure that fuels our expansion. If you’ve helped take a hardware product from pilot to market, working with distributors, resellers, and integration partners, you’ll feel right at home here. You’ll be a key player in shaping how CLER reaches and scales across markets, directly partnering with leadership to write the next chapters of our growth story.

What You’ll Be Doing

• Sales & GTM Ownership: Lead the full commercial cycle, from market mapping and pipeline generation to negotiation and closing, across both enterprise and channel partners.

• Channel & Partner Development: Build, onboard, and grow strategic relationships with distributors, resellers, and integrators that accelerate CLER’s reach.

• Market Expansion: Identify and prioritize target regions and industries, crafting and executing GTM strategies that drive adoption and revenue.

• Optimization & Scaling: Analyze performance across channels and territories, improving processes, conversion, and partner efficiency.

• Cross-Team Collaboration: Work closely with product, marketing, and leadership to align on messaging, demos, and tools that resonate with customers and partners.

• Playbook Design: Create repeatable, scalable GTM frameworks that can be rolled out as we expand globally.

Who You Are 

• 3–5+ years of experience in hardware sales, channel management, or GTM roles, ideally in B2B tech or connected devices.

• Proven track record of building and managing reseller/distributor networks and driving growth through partners.

• Confident running end-to-end sales cycles — from prospecting to closing — with both enterprise and channel stakeholders.

• Strong strategic mindset with a builder mentality — you know how to structure, test, and scale new markets.

• Data-driven, analytical, and process-oriented — but also scrappy, fast, and comfortable in startup chaos.

• Excited to roll up your sleeves and build something big from the ground up with a small, world-class team.

What We Offer

• Come in early stage in a high ambition startup. Small team and flat hierarchy - opportunity to directly impact company growth and strategy.

• Competitive salary and transparent options scheme.

• Centrally located offices in Stockholm

• Most importantly - Making a true impact for the world - contribute to cutting waste, reducing CO₂ emissions and increasing public health.

Recruitment process

We’re reviewing applications continuously, so don’t wait to apply. This is a full-time position based in Stockholm, Sweden. Swedish work permit is required.